Portfolio
Beyond the Lunchbox

Service:
GTM | Strategy
Client:
MadeGood
Year:
2022


Overview
Sister Merci partnered with MadeGood to develop a U.S. market entry strategy rooted in consumer insights, brand architecture, and a tailored content approach.

Results
By repositioning MadeGood as an inclusive snack brand beyond the school lunchbox, the strategy drove increased awareness, loyalty, and sales.
If you'd like you learn more, contact us for the Case Study.